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Why the Internet Can't Stop Rooting for Jimothy the Raccoon (And Why We Can't Either)

Every now and then, the internet surprises us. Not with another dance trend or viral challenge, but with something refreshingly wholesome. This week, that something is Jimothy. If you've been anywhere near social media lately, you've probably seen the adorable little raccoon from Seattle making the rounds. Jimothy has a rare congenital spinal condition that gives him a unique, rounded appearance, but despite looking a little different, wildlife experts say he appears to be th

Woody Watts

How Media Squatch Uses AI to Create Better Content (Without Losing the Human Touch)

Published on National AI Day Artificial Intelligence has become one of the biggest topics in marketing, content creation, and business. Depending on who you ask, AI is either the greatest invention since the internet or something to fear. At Media Squatch, we see it a little differently. We don't use AI to replace creativity. We use it to remove the roadblocks that slow creativity down. As a creative agency serving businesses across Virginia, we're always looking for ways to

Woody Watts

Google Just Changed SEO Again, And Social Media Is Now More Important Than Ever

Your website was for Google. Your social media was for Facebook. That mindset is officially outdated. Google has spent the last several months transforming Search into an AI-powered experience, and one thing has become incredibly clear: Social media is no longer just for engagement—it has become part of your search visibility. At Media Squatch, this isn't a surprise. It's exactly why we've built our marketing strategy the way we have for years. SEO Isn't Dying. It's Expandin

Woody Watts